Healthcare is the ultimate expression of our humanity.
And yet, it’s too often presented with jargon, stats, and stock imagery that fail to tell a story or make a meaningful connection. We shatter that mold with smart strategy and breakthrough content and design that put a human face on healthcare — partnering with organizations to shine a light on their good work and ground their brands in authenticity.
Understanding is the first step to empathy.
But we all know healthcare is maddeningly complex. Whether it’s the science of immunotherapy, the opioid crisis, global maternal health, or the promise of AI, the most important stories are also the hardest to tell. As seasoned documentarians with deep industry knowledge, we live for this challenge. Whatever the subject, we dive deep into the details until we find a clear signal in the surrounding noise.
Results are all that matter.
We get it. The most beautiful stories are just wasted effort if they don’t drive the results that count. That’s why we always start with strategy, partnering closely with internal teams to understand audience and define success. We match the medium to the strategy, crafting and versioning story assets for the full range of channels: long- and short-form film, written stories and profiles, photography, infographics/interactives, VR/AR, presentation decks, microsites and more. Our aim with every piece is the same: to spur action, create brand halos, and make people proud of the work they do.